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Distribution is not just about moving boxes. It is about knowing which doors to open, which consumers walk through them, and how to make sure your product is positioned to convert.
Before we place a single unit, we map the consumer. Who buys this product? Where are they? What mindset are they in when they encounter it? The answer to those questions defines the channel — not the other way around.
A performance running shoe belongs in a specialty retail environment or an active resort boutique — not a general sports store where it competes on price. A premium outdoor brand earns its positioning when it appears at a golf club pro shop, not discounted in a hypermarket.
We have spent years building relationships across the retail formats that fit our brand portfolio: hotel and resort boutiques, golf and tennis club pro shops, specialty running and outdoor stores, and branded mono-brand spaces. Each channel is activated with its own playbook.
The Dominican Republic and the wider Caribbean receive millions of visitors annually — many of them exactly the sports consumer our brands target. These are active travelers who run, hike, swim and play sport. They have purchasing power and they buy on impulse.
Our hotel and resort boutique network reaches this consumer precisely when they are most receptive: away from their routine, open to new purchases, and physically active. A trail shoe, a technical layer or a hydration product placed in the right resort shop converts at rates that traditional retail cannot match.
We operate product placements across major resort groups in the Dominican Republic and Caribbean, with dedicated merchandising standards, trained staff and seasonal product refreshes.
We already have the retail relationships and the market knowledge. Let's find where your brand fits.